Promoting a new product release with a floating bar popup featuring a 'Shop Now' button allows you to drive traffic and conversions to the product page, maximizing visibility and engagement.
Here’s how you can do it:
1. Navigate to Popup Manager: You’ll find this in your right navigation menu.Go to the “Templates” section and choose the “Floating Bar Popup” option. Copy the template to Campaign Manager.
2. Customize the Appearance: In the “Appearance” section, customize the look of your popup to match your brand. You can change:
- Bar Background Color: Choose the color for the background of the floating bar.
- Bar Text: Write a catchy message to promote your new product. You could say something like “Introducing our latest product!” or “Check out our new release!”. Include a call to action that links directly to your product page. This could be a text saying “Shop Now”
- Text Color: Select the color of the text.
- Bar Height: Set the height of the bar or leave it as default.
- Bar Target: Determine upon clicking the floating bar, whether the link will open in a new window, the same window, or there will be no action.
- Target URL/Function: Specify the link to which the user would be redirected on clicking the bar.
3. Set Display Rules: In the “Display Rules” section, decide when and where your popup appears. You might want it to appear as soon as a visitor lands on your site, or after they’ve been on your site for a certain amount of time.
4. Save: Once you’re happy with your floating bar popup, click “Save”.
Your popup promoting your new product is now live on your website!
For a more detailed guide, check out our article:- How can I create a floating message or offer bar on my website?
